MARKETING MANAGEMENT: ANALYSIS, PLANNING AND CONTROL (Record no. 14228)

000 -LEADER
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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082 ## - CLASSIFICATION NUMBER
Call Number 658.8 K87
100 ## - AUTHOR NAME
Author KOTLER PHILIP
245 #0 - TITLE STATEMENT
Title MARKETING MANAGEMENT: ANALYSIS, PLANNING AND CONTROL
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication NEW DELHI
Publisher Prentice Hall
Year of publication 1969
300 ## - PHYSICAL DESCRIPTION
Number of Pages 24X19
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
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Holdings
Withdrawn status Lost status Circulation Status Permanent Location Current Location Entry Date Cost, normal purchase price Full call number Accession Number Koha item type
      CENTRAL LIBRARY CENTRAL LIBRARY 1999-01-23 16.00 658.8 K87 016772 Books