Business Process Blueprinting (Record no. 50590)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03072nam a22004815i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 978-3-658-03729-1 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200420211740.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131001s2014 gw | s |||| 0|eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9783658037291 |
| -- | 978-3-658-03729-1 |
| 082 04 - CLASSIFICATION NUMBER | |
| Call Number | 650 |
| 082 04 - CLASSIFICATION NUMBER | |
| Call Number | 658.05 |
| 100 1# - AUTHOR NAME | |
| Author | Hewing, Michael. |
| 245 10 - TITLE STATEMENT | |
| Title | Business Process Blueprinting |
| Sub Title | A Method for Customer-Oriented Business Process Modeling / |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | XVII, 229 p. 38 illus. in color. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Though customer orientation is recommended in Business Process Management, current modeling methods still have a strong focus on the company's processes. To ensure a long-lasting requirement of a firm's service, one should consider the customer activities in order to offer an added value that effectively addresses his or her needs. Thus, the customers' perspective and their process chains before, during and after the interaction need to be captured in Business Process Management. Michael Hewing takes a design-oriented research approach to show how the integration of well-grounded marketing methods enables the visualization and analysis of the customer's point of view in Business Process Management. By enhancing this method, information on usage processes as well as on the value-in-use can be provided for a comprehensive and process-based customer management.   Contents Reflections on the Customer's Perspective in Marketing and Business Process Management A comprehensive Literature Review on Customer Processes in Business Process Management Development and Evaluation of a customer-oriented Process Modeling Method   Target Groups Researchers and students in the field of information systems and marketing Managers involved in business process management and consulting   The Author Michael Hewing is Research Associate at the Department of Information Systems of the Freie Universit�at Berlin, where he investigates in the area of business process management.  . |
| 650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| General subdivision | Data processing. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://dx.doi.org/10.1007/978-3-658-03729-1 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | eBooks |
| 264 #1 - | |
| -- | Wiesbaden : |
| -- | Springer Fachmedien Wiesbaden : |
| -- | Imprint: Springer Gabler, |
| -- | 2014. |
| 336 ## - | |
| -- | text |
| -- | txt |
| -- | rdacontent |
| 337 ## - | |
| -- | computer |
| -- | c |
| -- | rdamedia |
| 338 ## - | |
| -- | online resource |
| -- | cr |
| -- | rdacarrier |
| 347 ## - | |
| -- | text file |
| -- | |
| -- | rda |
| 650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| -- | Business. |
| 650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| -- | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| -- | Information technology. |
| 650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| -- | Business |
| 650 14 - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| -- | Business and Management. |
| 650 24 - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| -- | IT in Business. |
| 650 24 - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| -- | Marketing. |
| 912 ## - | |
| -- | ZDB-2-SBE |
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