Product Information Management (Record no. 51226)

000 -LEADER
fixed length control field 02699nam a22005415i 4500
001 - CONTROL NUMBER
control field 978-3-319-04885-7
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200420211750.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140505s2014 gw | s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9783319048857
-- 978-3-319-04885-7
082 04 - CLASSIFICATION NUMBER
Call Number 658.8
100 1# - AUTHOR NAME
Author Abraham, Jorij.
245 10 - TITLE STATEMENT
Title Product Information Management
Sub Title Theory and Practice /
300 ## - PHYSICAL DESCRIPTION
Number of Pages XV, 179 p. 54 illus., 53 illus. in color.
490 1# - SERIES STATEMENT
Series statement Management for Professionals,
505 0# - FORMATTED CONTENTS NOTE
Remark 2 What is PIM?- Benefits of a PIM System -- The Product Data Model -- PIM Processes -- PIM to Print -- Selecting a PIM System -- Implementing a PIM -- Appendix: Cases -- Appendix: PIM Software Vendors -- About UNIC -- About the Author.
520 ## - SUMMARY, ETC.
Summary, etc Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the core PIM processes; their strategic, tactical and operational benefits and implementation challenges. The book has been written for managers, business users as well as students, and illustrates the different concepts with practical cases from companies like Coca Cola, Nikon and Thomas Cook.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://dx.doi.org/10.1007/978-3-319-04885-7
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type eBooks
264 #1 -
-- Cham :
-- Springer International Publishing :
-- Imprint: Springer,
-- 2014.
336 ## -
-- text
-- txt
-- rdacontent
337 ## -
-- computer
-- c
-- rdamedia
338 ## -
-- online resource
-- cr
-- rdacarrier
347 ## -
-- text file
-- PDF
-- rda
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Business.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Marketing.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Project management.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Organization.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Planning.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Sales management.
650 14 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Business and Management.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Marketing.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Sales/Distribution.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Project Management.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Organization.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
-- 2192-8096
912 ## -
-- ZDB-2-SBE

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