Marketing Management (Record no. 82009)

000 -LEADER
fixed length control field 00470nam a2200181 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230210114655.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230210b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9789332557185
082 ## - CLASSIFICATION NUMBER
Call Number 658.8 K87
100 ## - AUTHOR NAME
Author Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi
Publisher Person
Year of publication 2016
300 ## - PHYSICAL DESCRIPTION
Number of Pages 750p
650 ## - SUBJECT ADDED ENTRY--SUBJECT 1
keywords Creating Value
650 ## - SUBJECT ADDED ENTRY--SUBJECT 1
keywords Delivering Value
650 ## - SUBJECT ADDED ENTRY--SUBJECT 1
keywords communicating value
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Donated Books
Holdings
Withdrawn status Lost status Circulation Status Permanent Location Current Location Entry Date Full call number Accession Number Date checked out Koha item type
      CENTRAL LIBRARY CENTRAL LIBRARY 2023-02-08 658.8 K87 G03304 2024-09-17 Donated Books