Marketing research an applied Orientation (Record no. 82021)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00565nam a2200205 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230215113539.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230215b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978933255693 |
| 082 ## - CLASSIFICATION NUMBER | |
| Call Number | 658.8 M248 |
| 100 ## - AUTHOR NAME | |
| Author | Malhotra, Naresh K |
| 100 ## - AUTHOR NAME | |
| Author | Dash, Satybhusan |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research an applied Orientation |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Publisher | Pearson |
| Year of publication | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 968p |
| 650 ## - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| keywords | Research design formulation |
| 650 ## - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| keywords | Data Preparation |
| 650 ## - SUBJECT ADDED ENTRY--SUBJECT 1 | |
| keywords | Cluster analysis |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Donated Books |
| Withdrawn status | Lost status | Circulation Status | Permanent Location | Current Location | Entry Date | Full call number | Accession Number | Date checked out | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| | | | CENTRAL LIBRARY | CENTRAL LIBRARY | 2023-02-08 | 658.8 M248 | G03299 | 2024-08-14 | Donated Books |