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European Retail Research [electronic resource] : 2013, Volume 27, Issue I / edited by Hanna Schramm-Klein, Thomas Foscht, Dirk Morschett, Thomas Rudolph, Peter Schnedlitz, Bernhard Swoboda.

Contributor(s): Schramm-Klein, Hanna [editor.] | Foscht, Thomas [editor.] | Morschett, Dirk [editor.] | Rudolph, Thomas [editor.] | Schnedlitz, Peter [editor.] | Swoboda, Bernhard [editor.] | SpringerLink (Online service).
Material type: materialTypeLabelBookSeries: European Retail Research: Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Description: VII, 125 p. 17 illus. online resource.Content type: text Media type: computer Carrier type: online resourceISBN: 9783658053130.Subject(s): Business | Management science | Sales management | Business and Management | Business and Management, general | Sales/DistributionAdditional physical formats: Printed edition:: No titleDDC classification: 650 Online resources: Click here to access online
Contents:
Self-monitoring and Fashion Retailer Choice -- Purchasing the Counterfeit -- Differentiation in Online Retailing -- Store Flyer Advertising -- Self-Service Technologies -- Retailing in Portugal.
In: Springer eBooksSummary: The aim of  EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research - based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.  Contents Self-monitoring and Fashion Retailer Choice Purchasing the Counterfeit Differentiation in Online Retailing Store Flyer Advertising Self-Service Technologies Retailing in Portugal  Target Groups Retail Researchers, Retail Executives, Retail Lectures, Retail Students The Editors Prof. Dr. Hanna Schramm-Klein, Siegen University, Germany Prof. Dr. Thomas Foscht, University of Graz, Austria Prof. Dr. Dirk Morschett, University of Fribourg, Switzerland Prof. Dr. Thomas Rudolph, University of St. Gallen, Switzerland. Prof. Dr. Peter Schnedlitz, Vienna University of Economics and Business, Austria  Prof. Dr. Bernhard Swoboda, University of Trier, Germany.
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Self-monitoring and Fashion Retailer Choice -- Purchasing the Counterfeit -- Differentiation in Online Retailing -- Store Flyer Advertising -- Self-Service Technologies -- Retailing in Portugal.

The aim of  EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research - based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.  Contents Self-monitoring and Fashion Retailer Choice Purchasing the Counterfeit Differentiation in Online Retailing Store Flyer Advertising Self-Service Technologies Retailing in Portugal  Target Groups Retail Researchers, Retail Executives, Retail Lectures, Retail Students The Editors Prof. Dr. Hanna Schramm-Klein, Siegen University, Germany Prof. Dr. Thomas Foscht, University of Graz, Austria Prof. Dr. Dirk Morschett, University of Fribourg, Switzerland Prof. Dr. Thomas Rudolph, University of St. Gallen, Switzerland. Prof. Dr. Peter Schnedlitz, Vienna University of Economics and Business, Austria  Prof. Dr. Bernhard Swoboda, University of Trier, Germany.

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