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MBA [electronic resource] : Theory and Application of Business and Management Principles / edited by Carolina Machado, J. Paulo Davim.

Contributor(s): Machado, Carolina [editor.] | Davim, J. Paulo [editor.] | SpringerLink (Online service).
Material type: materialTypeLabelBookSeries: Management and Industrial Engineering: Publisher: Cham : Springer International Publishing : Imprint: Springer, 2016Edition: 1st ed. 2016.Description: IX, 194 p. 40 illus. in color. online resource.Content type: text Media type: computer Carrier type: online resourceISBN: 9783319282817.Subject(s): Engineering | Business | Management science | Engineering -- Vocational guidance | Engineering economics | Engineering economy | Engineering | Engineering Economics, Organization, Logistics, Marketing | Business and Management, general | Job Careers in Science and EngineeringAdditional physical formats: Printed edition:: No titleDDC classification: 658.5 Online resources: Click here to access online
Contents:
Management -- Human resource management -- Financial management -- Marketing management -- Operations management -- Information management -- International management -- Accounting -- International business -- Business law -- Statistics -- Economics -- Culture and organizational behaviour -- Competitive management practice -- Global management -- Organizational development and change -- Strategic management -- Entrepreneurship -- Production engineering -- Production management -- Sustainable management.
In: Springer eBooksSummary: This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.
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Management -- Human resource management -- Financial management -- Marketing management -- Operations management -- Information management -- International management -- Accounting -- International business -- Business law -- Statistics -- Economics -- Culture and organizational behaviour -- Competitive management practice -- Global management -- Organizational development and change -- Strategic management -- Entrepreneurship -- Production engineering -- Production management -- Sustainable management.

This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.

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