KELLER, K.L. <br/><br/>
STRATEGIC BRAND MANAGEMENT: BUILDING, MEASURING AND MANAGING BRAND EQUITY 

 - 3 
 - NEW DELHI  PEARSON  2013 
 - xxiii+695p.,25x20Cms 
<br/><br/><label>ISBN: </label>978813175689 
<br/><br/><label>Dewey Class. No.: </label>658.8 K29