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Social Media: The Good, the Bad, and the Ugly [electronic resource] : 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13-15, 2016, Proceedings / edited by Yogesh K. Dwivedi, Matti Mäntymäki, M.N. Ravishankar, Marijn Janssen, Marc Clement, Emma L. Slade, Nripendra P. Rana, Salah Al-Sharhan, Antonis C. Simintiras.

Contributor(s): Dwivedi, Yogesh K [editor.] | Mäntymäki, Matti [editor.] | Ravishankar, M.N [editor.] | Janssen, Marijn [editor.] | Clement, Marc [editor.] | Slade, Emma L [editor.] | Rana, Nripendra P [editor.] | Al-Sharhan, Salah [editor.] | Simintiras, Antonis C [editor.] | SpringerLink (Online service).
Material type: materialTypeLabelBookSeries: Theoretical Computer Science and General Issues: 9844Publisher: Cham : Springer International Publishing : Imprint: Springer, 2016Edition: 1st ed. 2016.Description: XXIV, 730 p. 99 illus. online resource.Content type: text Media type: computer Carrier type: online resourceISBN: 9783319452340.Subject(s): Electronic commerce | Computers and civilization | Computer networks  | Electronic data processing -- Management | e-Commerce and e-Business | Computers and Society | Computer Communication Networks | IT OperationsAdditional physical formats: Printed edition:: No title; Printed edition:: No titleDDC classification: 381.142 Online resources: Click here to access online
Contents:
Social Media Strategy and Digital Business -- Digital Marketing and Customer Relationship Management -- Adoption and Diffusion -- Information Sharing on Social Media -- Impression, Trust, and Risk Management -- Data Acquisition, Management and Analytics -- e-Government and Civic Engagement -- e-Society and Online Communities.
In: Springer Nature eBookSummary: This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.
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Social Media Strategy and Digital Business -- Digital Marketing and Customer Relationship Management -- Adoption and Diffusion -- Information Sharing on Social Media -- Impression, Trust, and Risk Management -- Data Acquisition, Management and Analytics -- e-Government and Civic Engagement -- e-Society and Online Communities.

This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.

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