000			03309nam a22004815i 4500
001			978-3-658-05094-8
003			DE-He213
005			20200420211741.0
007			cr nn 008mamaa
008			140205s2014 gw | s |||| 0|eng d
020			_a9783658050948 _9978-3-658-05094-8
024	7		_a10.1007/978-3-658-05094-8 _2doi
050		4	_aHD28-70
072		7	_aKJC _2bicssc
072		7	_aBUS041000 _2bisacsh
082	0	4	_a658.4092 _223
100	1		_aTrapp, Martin. _eauthor.
245	1	0	_aRealizing Business Model Innovation _h[electronic resource] : _bA Strategic Approach for Business Unit Managers / _cby Martin Trapp.
264		1	_aWiesbaden : _bSpringer Fachmedien Wiesbaden : _bImprint: Springer Gabler, _c2014.
300			_aXVII, 184 p. 28 illus. _bonline resource.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
347			_atext file _bPDF _2rda
505	0		_aDefinition of business model innovation in established firms -- Placing business model innovation into the arena of corporate entrepreneurship -- A conceptual business model innovation process model -- Business model innovation management practices for business unit managers.
520			_aToday's profound environmental dynamics render it increasingly difficult for firms to sustain business models with returns above the industry average. Business model innovation aims to seize a new opportunity by crafting the right new business model. It offers firms a path back to high returns and profitable growth. However, risk aversion and organizational rigidities may immobilize established industry players. Martin Trapp employs an explorative multiple-case study covering large European corporations to identify management practices. These practices support business unit managers in successfully realizing business model innovation and, together, establish a deliberate, strategic-level management approach.    Contents Definition of business model innovation in established firms Placing business model innovation into the arena of corporate entrepreneurship A conceptual business model innovation process model Business model innovation management practices for business unit managers   Target Groups Researchers and students in the fields of strategic management, corporate entrepreneurship and innovation management Business-unit and corporate-level managers in established firms   The Author Martin Trapp conducted his doctoral research on business model innovation at the Chair of Industrial Management headed by Professor Kai-Ingo Voigt at the Friedrich-Alexander-University of Erlangen-Nuremberg.  .
650		0	_aBusiness.
650		0	_aManagement science.
650		0	_aLeadership.
650		0	_aManagement.
650		0	_aIndustrial management.
650	1	4	_aBusiness and Management.
650	2	4	_aBusiness Strategy/Leadership.
650	2	4	_aBusiness and Management, general.
650	2	4	_aInnovation/Technology Management.
710	2		_aSpringerLink (Online service)
773	0		_tSpringer eBooks
776	0	8	_iPrinted edition: _z9783658050931
856	4	0	_uhttp://dx.doi.org/10.1007/978-3-658-05094-8
912			_aZDB-2-SBE
942			_cEBK
999			_c50671 _d50671