000 04542nam a22004575i 4500
001 978-3-031-02292-0
003 DE-He213
005 20240730163454.0
007 cr nn 008mamaa
008 220601s2015 sz | s |||| 0|eng d
020 _a9783031022920
_9978-3-031-02292-0
024 7 _a10.1007/978-3-031-02292-0
_2doi
050 4 _aTK5105.5-5105.9
072 7 _aUKN
_2bicssc
072 7 _aCOM043000
_2bisacsh
072 7 _aUKN
_2thema
082 0 4 _a004.6
_223
100 1 _aMon, Lorri.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
_978741
245 1 0 _aSocial Media and Library Services
_h[electronic resource] /
_cby Lorri Mon.
250 _a1st ed. 2015.
264 1 _aCham :
_bSpringer International Publishing :
_bImprint: Springer,
_c2015.
300 _aXIII, 73 p.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aSynthesis Lectures on Information Concepts, Retrieval, and Services,
_x1947-9468
505 0 _aPreface -- The Social Media Environment -- Libraries and Social Media -- Assessing Social Media Sites and Services -- Evolving Directions in Social Libraries -- Bibliography -- Author Biography.
520 _aThe rise of social media technologies has created new ways to seek and share information for millions of users worldwide, but also has presented new challenges for libraries in meeting users where they are within social spaces. From social networking sites such as Facebook and Google+, and microblogging platforms such as Twitter and Tumblr to the image and video sites of YouTube, Flickr, Instagram, and to geotagging sites such as Foursquare, libraries have responded by establishing footholds within a variety of social media platforms and seeking new ways of engaging with online users in social spaces. Libraries are also responding to new social review sites such as Yelp and Tripadvisor, awareness sites including StumbleUpon, Pinterest, Goodreads, and Reddit, and social question-and-answer (Q&A) sites such as Yahoo! Answers-sites which engage social media users in functions similar to traditional library content curation, readers' advisory, information and referral, and reference services. Establishing a social media presence extends the library's physical manifestation into virtual space and increases the library's visibility, reach, and impact. However, beyond simply establishing a social presence for the library, a greater challenge is building effective and engaging social media sites that successfully adapt a library's visibility, voice, and presence to the unique contexts, audiences, and cultures within diverse social media sites. This lecture examines the research and theory on social media and libraries, providing an overview of what is known and what is not yet known about libraries and social media. Chapter 1 focuses on the social media environments within which libraries are establishing a presence, including how social media sites differ from each other, yet work together within a social ecosphere. Chapter 2 examines how libraries are engaging with users across a variety of social media platforms and the extent to which libraries are involved in usingthese different social media platforms, as well as the activities of libraries in presenting a social "self," sharing information, and interacting with users via social media. Chapter 3 explores metrics and measures for assessing the impact of the library's activity in social media sites. The book concludes with Chapter 4 on evolving directions for libraries and social media, including potential implications of new and emerging technologies for libraries in social spaces. Table of Contents: Preface / The Social Media Environment / Libraries and Social Media / Assessing Social Media Sites and Services / Evolving Directions in Social Libraries / Bibliography / Author Biography.
650 0 _aComputer networks .
_931572
650 1 4 _aComputer Communication Networks.
_978742
710 2 _aSpringerLink (Online service)
_978743
773 0 _tSpringer Nature eBook
776 0 8 _iPrinted edition:
_z9783031011641
776 0 8 _iPrinted edition:
_z9783031034206
830 0 _aSynthesis Lectures on Information Concepts, Retrieval, and Services,
_x1947-9468
_978744
856 4 0 _uhttps://doi.org/10.1007/978-3-031-02292-0
912 _aZDB-2-SXSC
942 _cEBK
999 _c84647
_d84647