KAPFERER, J.
STRATEGIC BRAND MANAGEMENT:CREATING AND SUSTAINING BRAND EQUITY LONG TERM - 2 - NEW DELHI Kogan Page 2008 - 443p.,3x15Cms.
8175541691
658 K174
STRATEGIC BRAND MANAGEMENT:CREATING AND SUSTAINING BRAND EQUITY LONG TERM - 2 - NEW DELHI Kogan Page 2008 - 443p.,3x15Cms.
8175541691
658 K174