Product Variety in Automotive Industry (Record no. 50696)

000 -LEADER
fixed length control field 02782nam a22005655i 4500
001 - CONTROL NUMBER
control field 978-3-319-01907-9
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200420211741.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131001s2014 gw | s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9783319019079
-- 978-3-319-01907-9
082 04 - CLASSIFICATION NUMBER
Call Number 658.514
100 1# - AUTHOR NAME
Author Guerzoni, Marco.
245 10 - TITLE STATEMENT
Title Product Variety in Automotive Industry
Sub Title Understanding Niche Markets in America /
300 ## - PHYSICAL DESCRIPTION
Number of Pages XI, 63 p. 1 illus.
490 1# - SERIES STATEMENT
Series statement SpringerBriefs in Business,
505 0# - FORMATTED CONTENTS NOTE
Remark 2 Introduction -- Chapter 1: Variety in the Automobile Industry -- Chapter2: The Economics of Variety -- Chapter3: Empirical Analysis -- Conclusion.
520 ## - SUMMARY, ETC.
Summary, etc This book is about the history of product variety in the US automotive industry from the black Ford-T to hot-rodders and easy-riders up to latest trends. It focuses on the dual structure of automotive industry in the United States: on one hand, relatively few and large companies producing cars that apparently achieve a degree of market power through product differentiation, and on the other hand, a relatively small niche market with distinct and smaller producers offering specialty equipment to enhance the performance, appearance, and handling of vehicles. The book presents novel results from an in-depth study with implications for both economic theory and the management of product variety.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://dx.doi.org/10.1007/978-3-319-01907-9
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type eBooks
264 #1 -
-- Cham :
-- Springer International Publishing :
-- Imprint: Springer,
-- 2014.
336 ## -
-- text
-- txt
-- rdacontent
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-- computer
-- c
-- rdamedia
338 ## -
-- online resource
-- cr
-- rdacarrier
347 ## -
-- text file
-- PDF
-- rda
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Business.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Market research.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Management.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Industrial management.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Production management.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Automotive engineering.
650 #0 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Industrial organization.
650 14 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Business and Management.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Innovation/Technology Management.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Industrial Organization.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Automotive Engineering.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Market Research/Competitive Intelligence.
650 24 - SUBJECT ADDED ENTRY--SUBJECT 1
-- Operations Management.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
-- 2191-5482
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-- ZDB-2-SBE

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